Atrium Biala hosted a unique event organised with Era Nowych Kobiet (Era of New Women), a social movement that inspires women to change, develop and follow their own dreams. This event featured an exchange of unused clothes giving them a second life, while unsold textiles could be donated to the My Dla Innych (We For Others) charity shop. A fashion show presenting pre-owned clothes was another attraction during the event. Conscious shopping is a big trend nowadays to follow.