Silver prize for the Wars Sawa Junior department stores in the PRCH Retail Awards for the campaign ‘Pasaz Wiecha. Culture at the very heart.

‘Pasaz Wiecha. Culture at the very heart’ is an innovative concept perfectly suited to Wars Sawa Junior as a prestige shopping destination with its signature department stores, unique location in the heart of Warsaw and its historical significance. It is part of the latest trend in urban development that focuses on the ‘recovery’ of external spaces for residents by transforming their social and functional roles. Furthermore, it promotes eco-friendly attitudes, while also supporting young brands and artists. With many more initiatives on the horizon, this is the first step of a long-term plan to position Warsaw Sawa Junior as an important and valued point on the map of Warsaw.